Park Han-woo, president of Kia Motors, the sister company of South Korea’s largest carmaker Hyundai Motor, called the current situation faced by the auto industry here “worse than a crisis.”
Speaking at a forum held by the Korea Automobile Manufacturers Association on Aug. 21, Park said, “The situation seems to be more difficult than when we were suffering from the Asian financial crisis.” He was referring to the late 1990s when the East Asian miracle became a financial nightmare.
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